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Global White Willow Bark Extract Market Size to Grow at a Healthy Rate in the Forecast Period of 2023-2028

The ‘Global White Willow Bark Extract Market Size, Share, Report and Forecast 2023-2028’ by Expert Market Research gives an extensive outlook of the global white willow bark extract market, assessing the market on the basis of its segments like form, end use, and region.

The report studies the latest updates in the market, along with their impact across the market. It also analysis the market demand, together with its price and demand indicators. The report also tracks the market on the bases of SWOT and Porter’s Five Forces Models.

White Willow Bark Extract Market Share, Size, Trends, Report, Key Player, Major Segments and Forecast

The key highlights of the report include:

Market Overview (2018-2028)

  • Forecast CAGR (2023-2028): 4%

The increase in demand of white willow bark extract for pain relief is a major driving factor for the global white willow bark extract market. White willow bark extracts contain components that suppress cyclooxygenase, promoting the formation of prostaglandins that aid in controlling inflammation. These bark extracts aid in muscle pain, neck pain, and lower back aches, among others, making it an effective component to combat common body aches.

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Studies have also shown that by increasing the dosage of white willow bark extracts, its efficiency increases and thus it can also be used to combat arthritis and osteoarthritis pain. The global white willow bark extract market is anticipated to benefit from further research and studies focused on its anti-inflammatory properties.

The thriving cosmetics and personal care industry and increasing demand for natural ingredients positively impact the global white willow bark extract market. Due to its anti-inflammatory and astringent properties, white willow bark extract can be used as an ingredient in natural exfoliants. It helps shed old skin cells and aids in the reduction of acne by reducing the oil secretion and unclogging pores. The presence of salicylic acid in the bark extract makes it effective in dealing with mild to moderate acne. The white willow bark extracts also contain flavonoids, minerals, and tannins that help in rejuvenation of the skin, making the white willow bark extract a popular skincare component.

The global white willow bark extract market is also influenced by the increasing demand for natural treatments for fevers and headaches. The salicin inside the extract exhibits similar properties to acetylsalicylic acid, which is one of the key ingredients in aspirin. People who are reluctant to take over the counter pain medicines to deal with fever and its effects can find usage of white willow bark extract as a natural alternative. This is beneficial for the consumer base that experiences side effects from the consumption of the medicines that are synthetically based. Due to the effectiveness of white willow bark extracts, it is also increasingly being used in pharmaceutical products.

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White willow bark extracts also find usage among athletes to improve their performance and aid with the recovery, the rising demand for which is aiding the growth of the white willow bark extract market. Studies suggest that it can reduce the fatigue that occurs with playing for long hours and alleviate the effects of muscle and joint pain to a certain degree.

White Willow Bark Extract Industry Definition and Major Segments

White willow bark extract refers to a herbal material that is extracted from the bark of the white willow tree. Among the various willow trees, white willow, also known as Salix Alba, is considered to have the highest concentration of salicin. The white willow bark extract is made from the inner bark of the tree.

On the basis of form, the market is bifurcated into:

  • Powder
  • Liquid

Based on end use, the market is classified into:

  • Food and Beverage
  • Cosmetics
  • Personal Care
  • Pharmaceuticals
  • Dietary Supplements
  • Others

By region, the market is segmented into:

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East and Africa

White Willow Bark Extract Market Trends

A key trend propelling the growth of the global white willow bark extract market is its rising usage as pain medication in the pharmaceutical sector as more companies include natural ingredients to avoid side effects in patients. The presence of flavonoids and polyphenols makes it an effective medication for strengthening the immune system, thus making it useful during viral fever. This directly impacts the market share thus increasing the production of dosage for the distribution across the globe. The availability of white willow bark in the form of powder and liquid also makes it easier for the consumption hence increasing the demand for its manufacture in the white willow bark extract market.

The popularity of dietary supplements has grown in the recent years to fulfil the deficiency of the necessary vitamins and minerals caused by erratic diets. White willow bark extract is increasingly being used in combination with other bioactive compounds as a supplement for adults facing chronic pain issues and problems with inflammation. They appeal to demographics who prefer natural and holistic ingredients in their products. Its occasional usage to combat minor pain due to long day of work or small injury proves it an effective compound and increases the share of the global white willow bark extract market. Number of online retailers supplying these medications have also grown owing to the increase in the demand for natural products.

White willow bark extract is also increasing in popularity among direct consumers for purposes of preparing white willow bark extract tea. The extracts are available in either powder or liquid form which can then be used to prepare a herbal teal that provides the wide range of health benefits of the extract, such as pain relief, acting as an anti-oxidant and anti-inflammatory. The growing trend of consuming herbal teas, due to their health benefits and easy preparation, are anticipated to increase the demand for white willow bark extract teas.

At a regional level, the Asia Pacific is expected to account for a substantial share of the global white willow bark extract market for the treatment of lower back pain and arthritis. Higher populations in the region, increasing aging population, and extensive hard-labour work force are increasing the demand for chronic pain solutions. In countries such as China and India, white willow bark is used as a part of traditional treatments.

Key Market Players

The major players in the global white willow bark extract market report are:

  • The Green Labs LLC.
  • Foodchem International Corporation
  • Augustus Oils Ltd
  • Naturalin BioTech Co.,Ltd
  • Herbo Nutra
  • Others.

The report covers the market shares, capacities, plant turnarounds, expansions, investments and mergers and acquisitions, among other latest developments of these market players.

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