According to the report by Expert Market Research (EMR), the Saudi Arabia foodservice market size reached a value of USD 20.87 billion in 2023. Aided by evolving consumer preferences, a burgeoning tourism sector and government initiatives aimed at economic diversification, the market is projected to further grow at a CAGR of 11.6% between 2024 and 2032 to reach a value of USD 55.28 billion by 2032.
The foodservice sector in Saudi Arabia encompasses a wide range of establishments, including restaurants, cafés, fast-food outlets, catering services, and more, catering to an increasingly diverse clientele. This market is significantly influenced by the Kingdom’s demographic dynamics, including a large youth population, increasing female participation in the workforce, and an expanding expatriate community, all contributing to a dynamic shift in dining and food purchasing habits.
The Saudi Arabia foodservice market growth can be attributed to several key factors. Firstly, the Vision 2030 initiative, which aims to reduce the economy’s dependence on oil, has led to substantial investments in tourism and hospitality, thereby increasing the demand for foodservice establishments. The emergence of entertainment hubs, tourist attractions, and mega-events is drawing both international visitors and local patrons, fuelling the sector’s growth.
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An increasing number of consumers in Saudi Arabia are becoming health-conscious, seeking food options that are not only tasty but also nutritious and beneficial to their health. As per the Saudi Arabia foodservice market analysis, this shift is prompting foodservice operators to include healthier, low-calorie options in their menus, such as organic, vegan, and gluten-free choices. Establishments focusing on health and wellness are gaining popularity, aligning their offerings with the global trend towards healthier living.
Additionally, the rapid urbanisation and modern lifestyle changes in Saudi Arabia have led to a growing demand for convenience and fast-food options, propelling the Saudi Arabia foodservice market expansion. The busy lifestyles of the working population, coupled with a preference for dining out and food delivery services, have significantly bolstered the market. The rise of digital technology is another pivotal factor shaping the market. Online food ordering platforms and delivery apps have seen exponential growth, facilitating greater access to a variety of food service options for consumers and providing businesses with new avenues for revenue generation.
There is a growing trend towards sustainability and the use of locally sourced ingredients within the foodservice market in Saudi Arabia. Consumers are showing a preference for establishments that support local farmers and producers, reducing the carbon footprint associated with food transportation. This trend is also driven by the desire to preserve and celebrate traditional Saudi cuisine, promoting national culinary heritage to both locals and tourists alike.
The increasing health consciousness among Saudi consumers is opening avenues for establishments offering healthy and organic food options. As per the Saudi Arabia foodservice market outlook, there is a growing interest in international cuisines, presenting a chance for operators to diversify their offerings and cater to a broader audience. Furthermore, the Saudi government’s supportive policies for small and medium enterprises (SMEs) and startups in the foodservice sector are encouraging entrepreneurship and innovation, leading to the emergence of unique and creative foodservice concepts.
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Regionally, major cities such as Riyadh, Jeddah, and Dammam hold a significant Saudi Arabia foodservice market share, due to their large populations, economic significance, and the concentration of tourist attractions. These cities are witnessing a proliferation of both international foodservice chains and homegrown concepts, reflecting the vibrant and diverse culinary scene in Saudi Arabia.
Market Segmentation
The market can be divided based on type and outlet.
Market Breakup by Type
- Cafes and Bars
- Cloud Kitchen
- Full-Service Restaurants
- Quick Service Restaurants
Market Breakup by Outlet
- Chained Outlets
- Independent Outlets
Competitive Landscape
The EMR report looks into the market shares, plant turnarounds, capacities, investments, and mergers and acquisitions, among other major developments, of the leading companies operating in the Saudi Arabia foodservice market. Some of the major players explored in the report by Expert Market Research are as follows:
- Starbucks Corporation
- McDonald’s Corporation
- Herfy Food Services Co. JSC
- Kudu LLC
- Domino’s Pizza LLC
- Yum! Brands, Inc.
- ALBAIK Food Systems Ltd.
- Papa John’s International, Inc.
- Restaurant Brands International Inc
- Hardee’s Restaurants LLC
- Others
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