According to a new report by Expert Market Research titled, “India Poultry Market Share, Size, Report and Forecast 2024-2032″, the India poultry market size reached a value of USD 28.18 billion in 2023. Aided by the increasing demand for protein-rich food and growing awareness regarding health and wellness, the market is projected to further grow at a CAGR of 8.1% between 2024 and 2032 to reach a value of nearly USD 44.97 billion by 2032.
Poultry farming in India has always been an integral part of the agricultural system. Primarily seen as a source of eggs and meat, poultry is deeply rooted in India’s food culture. Notably, with the rising urbanisation and changing dietary habits, chicken has become a staple in many households. In addition to being a rich protein source, poultry also offers essential vitamins and minerals, thereby playing a pivotal role in maintaining overall health.
The India poultry market growth can be attributed to the burgeoning demand for protein-rich food products. With escalating health consciousness among consumers and an increasing emphasis on balanced diets, there has been a noticeable tilt towards foods rich in protein. This shift is undeniably driving the poultry market, as poultry products, especially chicken, are often the primary non-vegetarian source of protein for a vast majority of the Indian populace.
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The India poultry market trends suggest a rapid adoption of technologically advanced poultry farming methods in India. Modern infrastructure, automated feeding systems, and data-driven health management of poultry livestock have ushered in a new era of efficiency and productivity. These advancements not only ensure a consistent supply to meet the ever-growing demand but also promise better quality products.
Furthermore, the burgeoning quick-service restaurant (QSR) sector significantly fuels the market expansion. With international fast-food chains like KFC, McDonald’s, and Domino’s making entry into the Indian market, chicken-based dishes have seen an unprecedented rise in popularity. This, combined with domestic culinary innovations centring around poultry, continues to expand the India poultry market size.
In India, poultry plays a significant role in the Indian dietary and agricultural landscape. With technological advancements in farming and the ever-increasing demand driven by both individual consumption and the food and beverage sector, the India poultry market outlook looks promising.
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Market Segmentation
The India poultry market has been divided based on the segments, which are further explained in the report.
India Poultry Market Breakup by Segment
• Broiler
• Eggs
The India broiler market can be divided based on type, end-use, distribution channel, and states.
India Broiler Market Breakup by Type
• Live Broiler
• Processed
India Broiler Market Breakup by End-Use
• Food Service
• Household
India Broiler Market Breakup by Distribution Channel
• Traditional Retail Stores
• Business to Business
• Modern Retail Stores
India Broiler Market Breakup by States
• Maharashtra
• Tamil Nadu
• Andhra Pradesh
• Telangana
• Haryana
• West Bengal
• Karnataka
• Madhya Pradesh
• Uttar Pradesh
• Bihar
• Punjab
• Orissa
• Rajasthan
• Kerala
• Others
The India eggs market can be divided based on end-use, distribution channel, and states
India Eggs Market Breakup by End Use
• Retail
• Institutional
India Eggs Market Breakup by Distribution Channel
• Business to Business
• Modern Retail Stores
• Traditional Retail Stores
India Eggs Market Breakup by States
• Maharashtra
• Tamil Nadu
• Andhra Pradesh
• Telangana
• Haryana
• West Bengal
• Karnataka
• Madhya Pradesh
• Uttar Pradesh
• Bihar
• Punjab
• Orissa
• Rajasthan
• Kerala
• Others
Competitive Landscape
The EMR report looks into the market shares, plant turnarounds, capacities, investments, and mergers and acquisitions, among other major developments, of the leading companies operating in the India poultry market. Some of the major players explored in the report by Expert Market Research are as follows:
• IB Group
• Suguna Foods Private Limited
• Skylark Hatcheries Pvt. Ltd
• Venky’s (India) Limited
• Srinivasa Farms
• Bharati Poultry Pvt. Limited
• RM Hatcheries
• The KEGGFARMS
• AMD integrated Farms
• Kadkanath Agro World
• Others
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