According to the report by Expert Market Research (EMR), the India mayonnaise market size is projected to grow at a CAGR of 24.8% between 2024 and 2032. Aided by the increasing demand for convenience foods, the market is expected to grow significantly by 2032.
Mayonnaise, a popular condiment globally, has seen a surge in popularity in India due to changing dietary preferences and the increasing influence of Western eating habits. Its creamy texture and versatile flavour profile make it an ideal addition to a variety of dishes, from sandwiches and salads to traditional Indian snacks.
The India mayonnaise market growth is primarily driven by the expanding food service industry, including quick-service restaurants (QSRs), cafes, and casual dining establishments. The adoption of mayonnaise as a staple ingredient in these settings for its flavour-enhancing properties has significantly contributed to market growth.
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Another factor propelling the India mayonnaise market demand is the growing retail sector. With the rise of supermarkets and online grocery platforms, mayonnaise has become more accessible to the Indian consumer, resulting in increased household consumption. The introduction of a variety of flavours tailored to the Indian palate, such as tandoori and mint, has further boosted its popularity.
The increasing trend towards health and wellness has led to the emergence of healthier mayonnaise variants, such as low-fat, organic, and eggless options. These products cater to the health-conscious consumer and those with specific dietary preferences, thereby expanding the consumer base.
Furthermore, the Indian mayonnaise market is witnessing a surge in demand for convenience food products. According to the India mayonnaise market analysis, busy lifestyles and a shift towards easy-to-prepare meals have made mayonnaise a go-to ingredient for quick and tasty food preparation, augmenting its demand in household kitchens.
In summary, the market is experiencing dynamic growth, fuelled by changing consumer habits, the expanding food service sector, and the increasing availability of varied and health-focused products. As the market evolves, it is poised to play a significant role in shaping the condiment industry in India, reflecting the country’s evolving culinary landscape and consumer preferences.
India Mayonnaise Market Segmentation
The market can be divided based on type, product, end use, distribution channels, and region.
Market Breakup by Type
- Eggless
- Conventional
Market Breakup by Product
- Flavoured
- Unflavoured
Market Breakup by End Use
- Retail
- Institutional
Market Breakup by Distribution Channels
- Supermarket and Hypermarket
- Convenience Store
- Online
- Others
Market Breakup by Region
- North India
- East India
- West India
- South India
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Competitive Landscape of India Mayonnaise Market
The EMR report looks into the market shares, plant turnarounds, capacities, investments, and mergers and acquisitions, among other major developments, of the leading companies operating in the India mayonnaise market. Some of the major players explored in the report by Expert Market Research are as follows:
- The Kraft Heinz Company
- August Oetker Nahrungsmittel KG
- Veeba Foods
- DEL MONTE (FieldFresh Foods Private Limited)
- Cremica Food Industries Ltd.
- Wingreens Farms Private Limited
- Others
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