The ‘Global Sports and Outdoor Toys Market Trends, Size, Share, Report and Forecast 2023-2028’ by Expert Market Research gives an extensive outlook of the global sports and outdoor toys market, assessing the market on the basis of its segments like age group, distribution channel, and major regions.
The report studies the latest updates in the market, along with their impact across the market. It also analyses the market demand, together with its price and demand indicators. The report also tracks the market on the bases of SWOT and Porter’s Five Forces Models.
Sports and Outdoor Toys Market Share, Size, Trends, Industry Report, Key Player, Major Segments, and Forecast
The key highlights of the report include:
Market Overview (2018-2028)
- Historical Market Size (2022): USD 12.73 billion
- Forecast CAGR (2023-2028): 6.60%
- Forecast Market Size (2028): USD 18.56 billion
The global sports and outdoor toys market is being driven by increasing population worldwide, rising disposable incomes, and growing awareness regarding the importance of active play for children. Sports and outdoor toys such as balls, jump ropes, frisbees, and trampolines continue to retain popularity among various age groups while new product developments are also gaining prominence. Playing with sports and outdoor toys help children improve coordination and motor skills while reducing the risk of conditions such as childhood obesity. Sports and outdoor toys are available for group and individual play, helping children learn teamwork, increase interactions, and boost confidence as well as independence.
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Amidst growing usage of screens and smart devices and potential harm excessive exposure poses to children, particularly to their eyesight, there is a renewed focus on sports and outdoor toys. With rapid urbanisation and increasing development of apartment complexes, more children can be found in similar areas, thereby encouraging the demand for group sports and outdoor toys. The versatile nature of these toys is anticipated to provide lucrative opportunities for growth to the sports and outdoor toys market in the coming years. While some toys have specific uses, others can be used creatively, helping children use their imagination. Introduction of various sports and outdoor toys in school environments also piques the interest of children in these toys.
Sports and Outdoor Toys Industry Definition and Major Segments
Sports and outdoor toys are dedicated toys for children that are either related to sports or are designed to be played outside. These toys encourage children to be active and spark their interest in various sports. Sports toys can include child-sized versions of full-sized sports gear while outdoor toys include ride-on and sensory toys.
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Based on age group, the market is divided into:
- Less than 5 Years
- Between 5-10 Years
- Above 10 Years
On the basis of distribution channel, the market is classified into:
- Hypermarkets and Supermarkets
- Departmental Stores
- Online Channel
- Others
By region, the market is categorised into:
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East and Africa
Sports and Outdoor Toys Market Trends
Development of sports and outdoor toys that combine physical activity with entertainment is among the key trends influencing the sports and outdoor toys market. Kye market players are innovating and offering new toys that can be played with in various ways. Short directions and introductory videos are often included with sports and outdoor toys to inspire children in using the toys in different ways. With technological advancements, there is rising popularity of sports and outdoor toys equipped with interactive elements, app integration, and built-in sensors.
A growing focus on sustainability and reducing the use of plastic is another crucial trend in the sports and outdoor toys market as more parents search for sports and outdoor toys that are sustainably produced and durable. New product developments for sports and outdoor toys are increasing the use of recyclable and biodegradable materials for toy production to improve sustainability.
At a regional level, North America occupies a sizable share of the global sports and outdoor toys market, supported by rising disposable incomes, increasing awareness among parents, and widespread presence of key players. With the relatively pleasant weather in the region, children have more opportunities to play outside, leading to increased demand for sports and outdoor toys.
Key Market Players
The major players in the global sports and outdoor toys market report are:
- The Great Outdoor Toy Company
- Smoby Toys SAS
- Decathlon
- Hasbro, Inc
- Spin Master Corp.
- Spikeball, Inc
- Mattel, Inc.
- The Walt Disney Company
- Melissa & Doug, LLC.
- Victor Toys Manufacturing Co.,Ltd
- Others.
The report covers the market shares, capacities, plant turnarounds, expansions, investments and mergers and acquisitions, among other latest developments of these market players.
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