According to the report by Expert Market Research (EMR), the global amaranth market size is projected to grow at a CAGR of 11.10% between 2024 and 2032. Aided by the increasing consumer inclination towards nutrient-rich and gluten-free food products, the market is expected to grow significantly by 2032.
Amaranth, a group of more than 60 different species of grains that have been cultivated for about 8,000 years, is known for its rich nutritional profile and versatility in various culinary applications. It is a highly nutritious, gluten-free grain that offers a high protein content, a complete set of amino acids, and is rich in fibre, vitamins, and minerals. Amaranth’s unique nutritional benefits make it an increasingly popular choice in health-conscious diets.
The amaranth market growth is primarily fuelled by the rising awareness of the health benefits associated with amaranth consumption. As consumers become more health-conscious, there is a noticeable shift towards incorporating nutrient-rich grains like amaranth in daily diets. This trend is significantly driving the demand for amaranth-based products.
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Another contributing factor to the market’s growth is the versatility of amaranth in various culinary applications. As per the amaranth market analysis, Amaranth is used in a range of products including gluten-free bread, cereals, snacks, and as a thickener for soups, stews, and sauces. Its ability to adapt to different food preparations enhances its appeal to a broad consumer base.
Additionally, the burgeoning trend of gluten-free diets due to the rise in celiac disease and gluten sensitivity has propelled the demand for amaranth. As a gluten-free grain, amaranth serves as an excellent alternative to traditional wheat-based products, making it a preferred choice for people with gluten-related disorders.
The amaranth market is also benefiting from its growing applications in the health and wellness sector. Amaranth oil, extracted from the seeds, is gaining popularity for its skincare benefits, including its anti-ageing and moisturising properties. This expanding use in cosmetics and personal care products further stimulates market growth.
Moreover, the agricultural aspect of amaranth is noteworthy. It is a resilient crop that can withstand harsh environmental conditions, making it a sustainable choice for cultivation in varied climates. This resilience contributes to a steady supply chain, which is crucial for propelling the amaranth market demand.
Amaranth Market Segmentation
The market can be divided based on product, application, and region.
Market Breakup by Product
- Amaranth Seeds
- Amaranth Oil
- Amaranth Leaves
- Amaranth Flour
Market Breakup by Application
- Food and Beverage
- Pharmaceutical
- Personal Care
- Others
Market Breakup by Region
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East and Africa
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Competitive Landscape of Amaranth Market
The EMR report looks into the market shares, plant turnarounds, capacities, investments, and mergers and acquisitions, among other major developments, of the leading companies operating in the global amaranth market. Some of the major players explored in the report by Expert Market Research are as follows:
- Flaveko Trade spol. s.r.o.
- Nature Bio-Foods Ltd
- G.Industries
- Hometown Food Company
- Rusoliva
- DK MASS sro
- FLAVEX Naturextrakte GmbH
- Proderna Biotech Pvt Ltd
- Kilaru Naturals Private Limited
- Organic Products India
- Others
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