GCC Baby Formula Market Outlook
According to a new report by Expert Market Research titled “GCC Baby Formula Market Size, Share, Analysis, Report, Demand, Forecast 2024-2032″, the GCC baby formula market is projected to grow at a CAGR of 6.60% between 2024 and 2032. Aided by the burgeoning urbanisation, higher women workforce participation, and increased awareness regarding infant nutrition, the market is expected to grow significantly by 2032.
Baby formula, often termed as infant formula, is a manufactured food tailored and marketed for feeding to babies under 12 months of age. It is usually prepared for bottle-feeding in the form of a powder or liquid. The product is an alternative to breast milk when adequate maternal milk is not available or if a parent decides not to breastfeed. Comprising a blend of fats, vitamins, carbohydrates, and proteins, baby formula is essential for the overall growth and development of an infant.
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Driving the GCC baby formula market growth is the growing preference for convenience and the increasing acceptance of formula as a suitable breast milk substitute. With the rise in urbanisation and the growing number of working women in GCC countries, many mothers are seeking time-saving solutions for feeding their infants. Baby formula presents a convenient alternative, especially for those who may experience difficulties in breastfeeding.
Furthermore, heightened awareness regarding infant nutrition and health among the GCC populace has contributed significantly to the GCC baby formula market demand. Parents are increasingly becoming knowledgeable about the essential nutrients required for the holistic development of their babies and are, therefore, more inclined to purchase premium quality infant formulas that promise to fulfil these nutritional needs.
The market is also witnessing an evolution in terms of product offerings. Manufacturers are investing heavily in research and development to introduce formula variants that closely mimic the composition of natural breast milk. Probiotic, prebiotic, and DHA fortified baby formulas, which support digestive health and brain development, have gained significant traction in the region.
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Another contributing factor influencing the GCC baby formula market outlook is the region’s strategic promotional activities. Numerous baby care brands are collaborating with hospitals, paediatric clinics, and obstetricians to endorse their products, making them more accessible and trusted among new parents.
GCC Baby Formula Market Segmentation
The market can be divided based on type, ingredient, distribution channel, and country.
Market Breakup by Type
- First Infant Formula
- Follow-on Formula
- Growing-up Formula
- Speciality Baby Formula
Market Breakup by Ingredient
- Oils and Fats
- Proteins
- Carbohydrates
- Prebiotics
- Vitamins and Minerals
- Others
Market Breakup by Distribution Channel
- Supermarket and Hypermarket
- Pharmacy/Medical Stores
- Speciality Stores
- Online
- Others
Market Breakup by Country
- Saudi Arabia
- United Arab Emirates
- Kuwait
- Oman
- Qatar
- Bahrain
Competitive Landscape
The EMR report looks into the market shares, plant turnarounds, capacities, investments, and mergers and acquisitions, among other major developments, of the leading companies operating in the market. Some of the major players explored in the report by Expert Market Research are as follows:
- Nestlé SA
- Danone S.A.
- Abbott Laboratories
- Laboratorios Ordesa, S.L
- Arla Foods amba
- Almarai Company
- Others
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