The ‘Global Femtech Market Growth, Size, Share, Report and Forecast 2024-2032’ by Expert Market Research gives an extensive outlook of the global femtech market, assessing the market on the basis of its segments like product types, applications, end users, and major regions.
The report studies the latest updates in the market, along with their impact across the market. It also analyses the market demand, together with its price and demand indicators. The report also tracks the market on the basis of SWOT and Porter’s Five Forces Models.
Femtech Market Price, Trends, Growth, Analysis, Industry Report, Key Player, Major Segments and Forecast
The key highlights of the report include:
Market Overview (2018-2032)
• Historical Market Size (2023): Around USD 60.7 Billion
• Forecast CAGR (2024-2032): 9.4%
• Forecast Market Size (2032): Nearly USD 104.7 Billion
A major factor driving the global femtech market is increasing concerns regarding women’s health and the rise in digitalisation. Femtech products address several health issues such as menstrual health, sexual health, and wellness through several applications and services. The increased penetration of smartphones has further facilitated the market owing to the development of online platforms and apps that monitor the health condition of women and assist in making informed decisions.
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Wearable devices are also gaining popularity among the female demographic as they collect and analyse the data to provide useful insights. Fitness trackers can be used to establish fitness goals by monitoring the total number of steps walked in a day, heart rate, and calories burned. Meanwhile, smartwatches are also integrated with several health and wellness features such as menstrual cycle trackers and heart rate monitors to aid women’s health and fitness.
Furthermore, the increased usage of femtech in pregnancy and nursing is another important factor that drives the global femtech market. Pregnancy tracking apps and wearable devices assist women in monitoring their prenatal health and provide personalised recommendations for a healthy pregnancy. Additionally, fertility apps track the ovulation cycle and keep them informed about their fertility window to increase the chances of conception.
Femtech Industry Definition and Major Segments
Femtech or female technology is a category of technological tools, devices, diagnostics, and services that proactively focus on women’s health. These products and tools address concerns of women regarding menstrual health, fertility solutions, women’s wellness, and pregnancy and nursing, among others, and aid them in taking control of their health and wellness.
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On the basis of product type, the market is classified into:
• Consumer Products
• Devices
• Apps/Software
• Diagnostics
• Telehealth
• Drugs, Vitamin, and Supplements
• Services
• Others
Based on application, the market is categorised into:
• Pregnancy and Nursing Care
• Menstrual Health
• Reproductive Health and Contraception
• Pelvic and Uterine Healthcare
• Sexual Health
• Others
On the basis of end users, the femtech market is divided into:
• Diagnostic Centres
• Direct-to-Consumer
• Hospitals
• Others
Based on region, the market is divided into:
• North America
• Europe
• Asia Pacific
• Latin America
• Middle East and Africa
Femtech Market Trends
A key trend propelling the growth of the global femtech market is the implementation of advanced technological tools in women’s healthcare. Market players are focused on integrating AI (Artificial Intelligence) into apps and platforms for better analysis of data. Furthermore, AR and VR can be integrated to educate women regarding labour and childbirth.
The development of new startups that address issues regarding women’s health and provide appropriate solutions is another market trend. For instance, in July 2023, Herself Health, a startup that addresses health issues in elderly women, raised USD 26 million in funding to enhance its footprint and expand its virtual care offerings.
Furthermore, several government initiatives to improve women’s healthcare are also expected to boost the adoption of femtech in different countries. The growing usage of telemedicine to provide virtual healthcare and consultation to women in any geographical location also fuels the market growth.
North America accounts for a sizeable share of the global femtech market owing to the presence of several key market players in the region. Moreover, the rising prevalence of chronic conditions in women and increased technological innovation also influence the market. Additionally, increased investments in the healthcare sector and rising research and development activities regarding women-specific conditions also favour the market demand.
Key Market Players
The major players in the global femtech market report are:
- Flo Health Inc.
- Clue by Biowink GmbH
- Maven Clinic Co.
- FemTec Health
- KBI Services, Inc
- Roman Health Ventures Inc.
- Chiaro Technology Limited
- HeraMED
- Grove Collaborative
- NUVO Inc.
- Athena Feminine Technologies, Inc.
- Others
The report covers the market shares, capacities, plant turnarounds, expansions, investments and mergers and acquisitions, among other latest developments of these market players.
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