Global Kava Root Extract Market Outlook
According to a new report by Expert Market Research titled “Global Kava Root Extract Market Size, Share, Analysis, Report, Demand, Forecast 2023-2028″, the global kava root extract market is projected to grow at a CAGR of 15.80% between 2023 and 2028. Aided by the surging shift towards traditional medicine from synthetic medicines and increasing popularity of organic dietary supplements, the market is expected to grow significantly by 2028.
Kava root extract, derived from the Piper methysticum plant native to the South Pacific Islands, is widely recognised for its calming and sedative properties. It is commonly used as a herbal supplement in various products including teas, capsules, tinctures, and topical solutions. Kava plays a pivotal role in reducing anxiety, promoting relaxation, and supporting overall mental wellbeing. Aside from its medicinal benefits, kava root extract also possesses unique flavouring characteristics, making it a valuable ingredient in a variety of food and beverage applications.
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The increasing consumer preference for natural and herbal wellness products is significantly driving the global kava root extract market growth. With the escalating awareness of the health benefits associated with the consumption of herbal supplements, there has been a noticeable shift towards products such as kava root extract, leading to a surge in demand for kava-based products. Additionally, the growing global trend of stress management and mental wellbeing has further amplified the popularity of kava root extract, as it is a common ingredient in natural stress-relief and sleep-aid supplements.
The expanding applications of kava root extract across various industries are also instrumental in propelling the kava root extract market development. In the pharmaceutical industry, kava root extract is leveraged for its anxiolytic properties in the formulation of natural alternatives to conventional anxiety medications. The cosmetics industry utilises kava for its skin-soothing properties, which are essential in the formulation of various skincare products.
Furthermore, the burgeoning demand for plant-based alternatives in the food and beverage industry has led to increased interest in kava root extract as a promising ingredient for such products. With the rise of holistic wellness trends and the growing popularity of natural diets, kava root extract has become a critical component in the formulation of herbal teas, wellness drinks, and functional foods, thereby stimulating the kava root extract market expansion.
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Global Kava Root Extract Market Segmentation
The market can be divided based on nature, form, application, and region.
Market Breakup by Nature
- Organic
- Conventional
Market Breakup by Form
- Powder Extract
- Liquid Extract
Market Breakup by Application
- Food and Beverage
- Cosmetics and Personal Care
- Pharmaceutical
- Others
Market Breakup by Region
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East and Africa
Competitive Landscape
The EMR report looks into the market shares, plant turnarounds, capacities, investments, and acquisitions and mergers, among other major developments, of the global kava root extract companies. Some of the major key players explored in the report by Expert Market Research are as follows:
- Botanic Healthcare
- NOW® Foods
- Gaia Herbs
- Root of Happiness
- Natural Factors Nutritional Products Ltd.
- Fiji Kava Australia Ltd.
- Kona Kava Farm
- Others
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